An outdoor environment where EVERYONE can experience EVERYTHING and curate their FITMIX.
Think “fit-chella”, a festival where movement and music collide to create an immersive wellness experience right in the heart of Downtown Fort Myers.Â
SEPTEMBER 2023
DOWNTOWN FORT MYERS, FL
WHY GET IN THE MIX?
WE ASKED OURSELVES, WHAT IF…Downtown Fort Myers could be transformed and become a gateway to a Festival-style setting where people could experience multiple modalities of fitness, connect with resources that enable them to create a sustainable wellness plan, experience a ‘Wellness Village’, and raise awareness of a great community initiative?

THE CAUSE
Sozo Wellness Pharmacy: Support and provide wellness services to the underserved.

THE FITNESS
Multiple Studio classes & Instructors in one location!

THE VIBE
Live Music & DJ Mixes

THE COMMUNITY
Your friends & new friends

THE VILLAGE
Wellness lifestyle services, products & exploration

THE EXPERIENCE
Outdoor Festival fun & safety

THE CAUSE
We are generating awareness and giving back to a local community initiative  (Sozo Wellness Pharmacy), whose mission is to support and provide wellness services to those who are often overlooked and underserved.
WHAT DOES YOUR FITMIX LOOK LIKE?
To find your FITMIX, we believe each wellness element should be addressed to allow sustainable success. The goal is to find your mix with authentic elements that fit YOU!
FIND YOUR FIT
TAKE THE QUIZ
Plug in with wellness resources curated to provide you the opportunity to create a sustainably balanced FITMIX. Music will be integral to the experience with live DJ sets and performances. FITMIX FEST is bound to be Southwest Florida’s most Instagram-able event of the season!
GET READY TO FIND YOUR FIT!
THE LINE UP
coming soon…
An outdoor Wellness Festival featuring SWFL best-of-the-best Studio Classes & Instructors to support a GREAT cause!
THE HEART OF DOWNTOWN FORT MYERS
FLORIDA REPERTORY THEATRE LOT
2254 EDWARDS DRIVE, FORT MYERS, FL 33901
(CORNER OF EDWARDS DRIVE AND HENRY STREET!)
During the weekend, you can enjoy amazing River District views and cityscape, explore various culinary experiences, and immerse yourself in wellness activities like meditation, yoga, boxing, Zumba, and more.
BOOK YOUR STAY AT THE BEST WESTERN FT. MYERS WATERFRONT!
ENJOY SPACIOUS GUEST ROOMS, FREE WI-FI AND FREE BREAKFAST.
The Best Western® Fort Myers Waterfront is located on the banks of the Caloosahatchee River. Enjoy large private balconies with great views of the river and the Downtown Fort Myers skyline.
13021 N CLEVELAND AVE, FORT MYERS, FL 33903
ORGANIZER OF THE EVENT
SWFL-based fitness destination Increase the Peachâ„¢ Health & Fitness Studio provides clients with concierge fitness services to aid them in creating sustainable standards for a balanced, total wellness lifestyle. The Increase the Peachâ„¢ team is dedicated to generating awareness and curating opportunities for people to improve their health and wellbeing.
LET’S CONNECT